ColourPop Brain Freeze
ColourPop Brain Freeze is a cool-toned red lipstick in a matte finish (full, flat colour with no shine), hex #BB656B. It sits in the medium range and suits cool and neutral undertones.
#BB656B RGB 187, 101, 107 Matte
Colour values
| Hex | #BB656B |
|---|---|
| RGB | 187, 101, 107 |
| L* | 52.88 |
| a* | 35.01 |
| b* | 12.16 |
| Chroma | 37.07 |
| Hue angle | 19.16° |
| Undertone | Cool |
| Depth | Medium |
| Colour family | Red |
| Saturation | Muted |
| Finish | Matte: full, flat colour with no shine |
| Brand | ColourPop |
| Viola id | lip-0301 |
| Last verified | 2026-10-24 |
Who it suits
Colour theory suggests ColourPop Brain Freeze works with cool and neutral undertones.
Its medium depth sits most naturally on fair, light, medium, tan and deep skin.
A matte finish shows Brain Freeze's full, flat colour with no shine, so it reads on the lips very close to its hex.
Closest shades from other brands
Shades from other brands within ΔE 5.0 of ColourPop Brain Freeze, closest first.
- Exclusive Matte Lip Cream - 09 Mauve On Wardah ΔE 1.1 · virtually identical Compare
- Forever Stay LightComfort Lip Matte - 01 Nude Somethinc ΔE 1.5 · virtually identical
- Powerstay Glazed Lock Lip Pigment - D04 IYKYK Make Over ΔE 1.6 · virtually identical
- Exclusive Matte Lip Cream - 12 Plum It Up Wardah ΔE 1.7 · virtually identical
- PRIMROSE Smashbox ΔE 1.7 · virtually identical
Last verified . How we measure.