Viola

Smashbox TOP SHELF

Smashbox TOP SHELF is a cool-toned red lipstick in a matte finish (full, flat colour with no shine), hex #7D2D2F. It sits in the deep range and suits cool and neutral undertones.

Colour values

Hex #7D2D2F
RGB 125, 45, 47
L* 30.50
a* 34.88
b* 17.13
Chroma 38.86
Hue angle 26.16°
Undertone Cool
Depth Deep
Colour family Red
Saturation Vivid
Finish Matte: full, flat colour with no shine
Brand Smashbox
Viola id lip-1646
Last verified 2026-10-24

Who it suits

Colour theory suggests Smashbox TOP SHELF works with cool and neutral undertones.

Its deep depth sits most naturally on medium, tan and deep skin.

A matte finish shows TOP SHELF's full, flat colour with no shine, so it reads on the lips very close to its hex.

Closest shades from other brands

Shades from other brands within ΔE 5.0 of Smashbox TOP SHELF, closest first.

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Last verified . How we measure.