Viola

NYX Sao Paulo

NYX Sao Paulo is a cool-toned red lipstick in a matte finish (full, flat colour with no shine), hex #D6475B. It sits in the medium range and suits cool and neutral undertones.

Colour values

Hex #D6475B
RGB 214, 71, 91
L* 51.34
a* 57.13
b* 20.23
Chroma 60.61
Hue angle 19.50°
Undertone Cool
Depth Medium
Colour family Red
Saturation Vivid
Finish Matte: full, flat colour with no shine
Brand NYX
Viola id lip-1247
Last verified 2026-10-24

Who it suits

Colour theory suggests NYX Sao Paulo works with cool and neutral undertones.

Its medium depth sits most naturally on fair, light, medium, tan and deep skin.

A matte finish shows Sao Paulo's full, flat colour with no shine, so it reads on the lips very close to its hex.

Closest shades from other brands

Shades from other brands within ΔE 5.0 of NYX Sao Paulo, closest first.

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