L'Oreal Liya's Red
L'Oreal Liya's Red is a cool-toned red lipstick in a matte finish (full, flat colour with no shine), hex #C90E32. It sits in the medium-deep range and suits cool and neutral undertones.
#C90E32 RGB 201, 14, 50 Matte
Colour values
| Hex | #C90E32 |
|---|---|
| RGB | 201, 14, 50 |
| L* | 42.71 |
| a* | 66.53 |
| b* | 33.58 |
| Chroma | 74.53 |
| Hue angle | 26.78° |
| Undertone | Cool |
| Depth | Medium-deep |
| Colour family | Red |
| Saturation | Vivid |
| Finish | Matte: full, flat colour with no shine |
| Brand | L'Oreal |
| Viola id | lip-0628 |
| Last verified | 2026-10-24 |
Who it suits
Colour theory suggests L'Oreal Liya's Red works with cool and neutral undertones.
Its medium-deep depth sits most naturally on medium, tan and deep skin.
A matte finish shows Liya's Red's full, flat colour with no shine, so it reads on the lips very close to its hex.
Closest shades from other brands
Shades from other brands within ΔE 5.0 of L'Oreal Liya's Red, closest first.
Last verified . How we measure.