Dior 771 Radiant Matte
Dior 771 Radiant Matte is a cool-toned pink lipstick in a matte finish (full, flat colour with no shine), hex #E96C81. It sits in the light range and suits cool and neutral undertones.
#E96C81 RGB 233, 108, 129 Matte
Colour values
| Hex | #E96C81 |
|---|---|
| RGB | 233, 108, 129 |
| L* | 61.34 |
| a* | 50.27 |
| b* | 12.16 |
| Chroma | 51.72 |
| Hue angle | 13.60° |
| Undertone | Cool |
| Depth | Light |
| Colour family | Pink |
| Saturation | Vivid |
| Finish | Matte: full, flat colour with no shine |
| Brand | Dior |
| Viola id | lip-0496 |
| Last verified | 2026-10-24 |
Who it suits
Colour theory suggests Dior 771 Radiant Matte works with cool and neutral undertones.
Its light depth sits most naturally on fair, light and medium skin.
A matte finish shows 771 Radiant Matte's full, flat colour with no shine, so it reads on the lips very close to its hex.
Closest shades from other brands
Shades from other brands within ΔE 5.0 of Dior 771 Radiant Matte, closest first.
- Haute Couture NYX ΔE 0.3 · virtually identical Compare
- Berry Misbehaved Maybelline ΔE 1.6 · virtually identical Compare
- Milan NYX ΔE 1.8 · virtually identical Compare
- Mattedorable Lip Cream - 14 Dusty Hanasui ΔE 1.9 · virtually identical
- Fig (LSS640) Dark Neutral Pink (Cream) NYX ΔE 2.0 · virtually identical
Similar shades from Dior
Last verified . How we measure.