Dior 771 Natural Berry
Dior 771 Natural Berry is a cool-toned red lipstick in a satin finish (full colour with a soft sheen), hex #974249. It sits in the medium-deep range and suits cool and neutral undertones.
#974249 RGB 151, 66, 73 Satin
Colour values
| Hex | #974249 |
|---|---|
| RGB | 151, 66, 73 |
| L* | 39.51 |
| a* | 36.31 |
| b* | 13.44 |
| Chroma | 38.72 |
| Hue angle | 20.30° |
| Undertone | Cool |
| Depth | Medium-deep |
| Colour family | Red |
| Saturation | Vivid |
| Finish | Satin: full colour with a soft sheen |
| Brand | Dior |
| Viola id | lip-0495 |
| Last verified | 2026-10-24 |
Who it suits
Colour theory suggests Dior 771 Natural Berry works with cool and neutral undertones.
Its medium-deep depth sits most naturally on medium, tan and deep skin.
A satin finish keeps the full colour and adds a soft sheen, so 771 Natural Berry reads slightly brighter than its hex.
Closest shades from other brands
Shades from other brands within ΔE 5.0 of Dior 771 Natural Berry, closest first.
Similar shades from Dior
Last verified . How we measure.