NYX Ruby Couture
NYX Ruby Couture is a neutral-toned coral lipstick in a gloss finish (shiny and wet-looking; colour payoff ranges from sheer to intense depending on the formula), hex #D9544B. It sits in the medium range and suits cool, neutral and warm undertones.
#D9544B RGB 217, 84, 75 Gloss
Colour values
| Hex | #D9544B |
|---|---|
| RGB | 217, 84, 75 |
| L* | 53.61 |
| a* | 51.61 |
| b* | 32.62 |
| Chroma | 61.05 |
| Hue angle | 32.29° |
| Undertone | Neutral |
| Depth | Medium |
| Colour family | Coral |
| Saturation | Vivid |
| Finish | Gloss: shiny and wet-looking; colour payoff ranges from sheer to intense depending on the formula |
| Brand | NYX |
| Viola id | lip-1232 |
| Last verified | 2026-10-24 |
Who it suits
Colour theory suggests NYX Ruby Couture works with cool, neutral and warm undertones.
Its medium depth sits most naturally on fair, light, medium, tan and deep skin.
A gloss finish is shiny and often sheer, so Ruby Couture can read lighter and more translucent on the lips than its hex; payoff depends on the formula.
Closest shades from other brands
Shades from other brands within ΔE 5.0 of NYX Ruby Couture, closest first.
- 442 IMPETUOUS SATIN Dior ΔE 1.7 · virtually identical Compare
- Colorfit Velvet Matte Lip Mousse - 11 Cherish Marmalade Wardah ΔE 1.9 · virtually identical
- Tiger Lily (Bright Coral) Pure Anada ΔE 2.1 · near-identical
- VelvetDrop! - Lady Rollover Reaction ΔE 2.1 · near-identical
- DewDrop! - Juice Rollover Reaction ΔE 2.2 · near-identical
Last verified . How we measure.