Viola

Dior 664 New Wave

Dior 664 New Wave is a cool-toned pink lipstick in a gloss finish (shiny and wet-looking; colour payoff ranges from sheer to intense depending on the formula), hex #EA5071. It sits in the medium range and suits cool and neutral undertones.

Colour values

Hex #EA5071
RGB 234, 80, 113
L* 56.51
a* 61.46
b* 14.77
Chroma 63.21
Hue angle 13.51°
Undertone Cool
Depth Medium
Colour family Pink
Saturation Vivid
Finish Gloss: shiny and wet-looking; colour payoff ranges from sheer to intense depending on the formula
Brand Dior
Viola id lip-0468
Last verified 2026-10-24

Who it suits

Colour theory suggests Dior 664 New Wave works with cool and neutral undertones.

Its medium depth sits most naturally on fair, light, medium, tan and deep skin.

A gloss finish is shiny and often sheer, so 664 New Wave can read lighter and more translucent on the lips than its hex; payoff depends on the formula.

Closest shades from other brands

Shades from other brands within ΔE 5.0 of Dior 664 New Wave, closest first.

All dupes for Dior 664 New Wave

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